The Fun Theory

Take a pinch of psychology; a dash of technology, and a handful of creative thought, and you’ll end up with the recipe for the 'fun theory' initiative from Volkswagen. 

The purpose of the initiative: To change people’s behaviour for the better by making something simple – fun! The resulting entries proved that people’s behaviour can be changed for the better by making things, fun; from walking up stairs to putting garbage in the bin, and many others.

The videos below are but two of the entries and the website has several more. They are such simple but clever ideas, which proved to have very successful results. See for yourself:-

© Copyright J M Lennox. All Rights Reserved.


Attitude Quotes

You can always change an attitude.

‘There are two ways of meeting difficulties. You alter the difficulties or you alter yourself to meet them.’ -  Phyllis Bottome

‘There's only one corner of the universe you can be certain of improving, and that's your own self.’ - Aldous Huxley 

‘If Joan of Arc could turn the tide of an entire war before her eighteenth birthday, you can get out of bed.’ - E. Jean Carroll

‘Life is 10 percent what you make it and 90 percent how you take it.’ - Irving Berlin

‘Everything that irritates us about others can lead us to an understanding of ourselves.- Carl Jung

‘The best way to cheer yourself up is to try to cheer somebody else up.’ - Mark Twain

‘Ability is what you're capable of doing. Motivation determines what you do. Attitude determines how well you do it.’ - Lou Holtz

‘Nothing great was ever achieved without enthusiasm.’ – Ralph Waldo Emerson

‘Since we cannot change reality, let us change the eyes which see reality.’ – Kazantzakis

‘You are the most important asset you have; treat yourself accordingly.’ - Lucy MacDonald

© Copyright J M Lennox. All Rights Reserved.


The Law of Attraction - Helpful Links

Many people first became aware of the Law of Attraction in 2006 with the release of The Secret film and best-selling self-help book written by Australian, Rhonda Byrne. The Secret reveals that the universe is governed by a natural law called The Law of Attraction, and the overall principle of the Law of Attraction is based on the concept that ‘like attracts like’; that positive or negative things manifest in your life according to your positive or negative thoughts and feelings:- You attract whatever you think and feel!

To elaborate a little more: - Every piece of existence is a form of energy, which is arranged in a specific way through the vibration and density of energy particles. And through these energy particles, matter is created. Examples of this are steam, water and ice. So, depending on the arrangement, vibration and density, energy becomes matter in many different forms. Now, here’s the connection with the Law of Attraction; ‘thought’ is considered to be - energy!

According to The Secret, positive thoughts and positive feelings create life-changing results; increased wealth, health and happiness, while negative thoughts and negative feelings attract – negative results! The Secret book reached the top of the New York Times best-seller list, where it remained for 146 consecutive weeks, and continues to frequently appear there. There is no secret that The Secret received a great deal of criticism due to the claims that it gave false hope and only served to line the pockets of those that promoted it. However it was a book which made many people start to – think!

In writing The Secret, the author Rhonda Bryne, was largely influenced by The Science of Getting Rich (1910), written by Wallace D Wattles (1860–1911). Wattles was a ‘New Thought’ American author, who studied the writings of Georg Wilhelm Friedrich Hegal and Ralph Waldo Emerson. He recommended the study of their books to his readers who wished to understand what he characterized as ‘the monistic theory of the cosmos’. Wattles claimed to have discovered the truth of New Thought principles and put them into practice himself.

Napoleon Hill (1883 - 1970) was another American author who became known as one of the earliest successful producers of the modern genre of personal-success literature. His most famous book, Think and Grow Rich (1937), is one of the best-selling books of all time, selling over 20 million copies at the time of his death in 1970. Hill became an advisor to President Franklin D. Roosevelt from 1933 – 1936. One of Hill’s most famous quotes is: - ‘What the mind of man can conceive and believe, it can achieve’.

Hill’s greatest influence in writing Think and Grow Rich was through the bidding of Scottish-American industrialist, businessman and entrepreneur, Andrew Carnegie (1835 – 1919). Carnegie led the enormous expansion of the American steel industry in the late 19th century, and was known as one of the most important philanthropists of his era. One of the most powerful men of that time, Carnegie strongly encouraged Hill to further study, interview and write about the characteristics of the most well-known achievers that Hill had mentioned in his earlier book, The Law of Success.

In more modern times, The Secret book, and the teachings of Abraham (Esther Hicks) are two very popular forms of learning about The Law of Attraction. However, while The Secret is proposed by many to focus detrimentally on material gain, the focus of the ‘sometimes very controversial’ teachings of Abraham is on understanding The Law of Attraction to benefit every facet of life. Esther Hicks is an American inspirational speaker and best selling author, who presents workshops and has extended literature and audio downloads on the Law of Attraction.

There are many other examples of the teachings of The Law of Attraction available, which may not always be clearly labelled as such. The above examples are those that I have found helpful, continue to study, and share quotes from. Understanding and following The Law of Attraction fully is rarely a ‘quick’ transition for most; although there are many (and not only the famous and wealthy) that have succeeded. For true wealth should not be measured in monetary terms, but in the amount of joy – felt within!

I leave you with the quote: – ‘nothing changes – if nothing changes’!

Links to Law of Attraction literature and audio (Amazon) :-

    Wishing you success, but above all - happiness!


    © Copyright J M Lennox. All Rights Reserved.




    Of the many famous poems, ‘Desiderata’ is one of the most well-known. It is poem that can be described as, powerful, inspirational, and timeless. There is so much wisdom contained within the lines of the poem that it can be a great deal to absorb. And yet, even reading it without considerable reflection, it’s difficult not to feel at least encouraged and comforted by many of the words. The meaning of the Latin word, Desiderata, is– ‘desired things’.

    There has been much confusion over the years as to the origin, and copyright of Desiderata, but to this day the author is still believed to be Max Ehrmann; a poet and lawyer from Terre Haute, Indiana, who lived from 1872 to 1945. It is believed Ehrmann was inspired to write Desiderata from a diary entry he left, which read: - ‘I should like, if I could, to leave a humble gift — a bit of chaste prose that had caught up some noble moods.’


    Go placidly amid the noise and the haste,
    and remember what peace there may be in silence.

    As far as possible, without surrender,
    be on good terms with all persons.
    Speak your truth quietly and clearly;
    and listen to others,
    even to the dull and the ignorant;
    they too have their story.
    Avoid loud and aggressive persons;
    they are vexatious to the spirit.

    If you compare yourself with others,
    you may become vain or bitter,
    for always there will be greater and lesser persons than yourself.
    Enjoy your achievements as well as your plans.
    Keep interested in your own career, however humble;
    it is a real possession in the changing fortunes of time.

    Exercise caution in your business affairs,
    for the world is full of trickery.
    But let this not blind you to what virtue there is;
    many persons strive for high ideals,
    and everywhere life is full of heroism.
    Be yourself. Especially do not feign affection.
    Neither be cynical about love,
    for in the face of all aridity and disenchantment,
    it is as perennial as the grass.

    Take kindly the counsel of the years,
    gracefully surrendering the things of youth.
    Nurture strength of spirit to shield you in sudden misfortune.
    But do not distress yourself with dark imaginings.
    Many fears are born of fatigue and loneliness.

    Beyond a wholesome discipline,
    be gentle with yourself.
    You are a child of the universe
    no less than the trees and the stars;
    you have a right to be here.
    And whether or not it is clear to you,
    no doubt the universe is unfolding as it should.

    Therefore be at peace with God,
    whatever you conceive Him to be.
    And whatever your labours and aspirations,
    in the noisy confusion of life,
    keep peace in your soul. 

    With all its sham, drudgery, and broken dreams,
    it is still a beautiful world.
    Be cheerful. Strive to be happy.

    -Max Ehrmann 

    © Copyright J M Lennox. All Rights Reserved.